Analysis situation Essay Example | Topics and Well Written Essays - 250 words

Analysis situation - Essay ExampleConsumers of both these drugs express a somewhat mixed reaction towards the drugs as regards their outcome.However, researchers found it worth written text that, patients treated with lower dosage of new pradaxa are less likely to encounter a major exhaust problem as compared to rate of bleeding in patients treated with warfarin (34). As a result, consumers would prefer the new pradaxa since it is efficacy is higher. It is clear that patients cannot use warfarin if they are subjects of surgery since, if administered, it can turn over to severe side effects like heavy bleeding that can cause death. Contrary, some countries approved the use of pradaxa in assisting to prevent blood curdling in patients gone through elective complete hip or knee replacement surgery.In conclusion, the need to provide an effective and suitable pick to the common warfarin is acting as a market booster for pradaxa. With support and market approval, pradaxa will reap a h uge market pct due to uniqueness and effectiveness. Additionally, pradaxa consumers can swallow the pill and immediately turn off the heparin hence allowing fib patients room to go head station without an enoxaparin bridge (41). Pradaxa will capitalize and dominate the largest market share since it makes consumers feel less anxious about intracranial bleeding compared to Coumadin (warfarin). Another concomitant that will make pradaxa a total market effect is the fact that consumers do not need frequent blood test monitoring consequently proving time and money